Effective Date: 01/01/2020
Last Updated: 13/03/2025
1. Introduction
Dartfields (“we,” “us,” or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.dartfields.com, use our services, or interact with our mobile applications published on various app stores (including but not limited to the Apple App Store and Google Play Store). We comply with the UK General Data Protection Regulation (UK GDPR) and other applicable privacy laws.
2. Information We Collect
- Identity Information: Name, job title, company details.
- Contact Information: Email address, phone number, postal address.
- Technical Data: IP address, device type, operating system, unique device identifiers, and other technical identifiers.
- Usage Data: Information on how you use our website, services, and mobile applications, including app interactions and in-app activity.
- Location Data: If you grant permission, we may collect GPS location data to provide location-based features and improve our services.
- Marketing Preferences: Your preferences regarding marketing communications.
3. How We Collect Your Data
- Directly from you when you fill out forms, contact us, or sign up for services.
- Automatically through tracking technologies when you visit our website or use our apps.
- From third parties such as app store analytics, business partners, analytics providers, or publicly available sources.
4. How We Use Your Data
- To provide and manage our services and mobile applications.
- To communicate with you about inquiries, orders, or support requests.
- To personalize your experience on our website and apps.
- To analyze usage trends and improve our website, services, and mobile applications.
- To provide location-based features when applicable.
- To comply with legal obligations and enforce our agreements.
- To send marketing communications where permitted by law.
- To enable app functionalities such as notifications, in-app purchases, and user authentication.
5. Legal Basis for Processing
- Contractual Obligation: When necessary for performing a contract.
- Legal Compliance: Where required by law.
- Legitimate Interests: For business improvement and service enhancement.
- Consent: When you have provided explicit consent for marketing activities, app-related data processing, or location tracking.
6. Data Sharing and Disclosure
We do not sell personal data. However, we may share your information with:
- Service providers assisting in our business operations and app functionalities.
- Legal authorities where required by law.
- Business partners where necessary to provide services.
- Third-party platforms such as Apple and Google for app functionality and compliance.
7. International Data Transfers
If we transfer your data outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or equivalent protection measures.
8. Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, or resolve disputes.
9. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data.
- Request correction of inaccurate data.
- Request deletion of your data.
- Restrict processing of your data.
- Object to data processing.
- Request data portability.
- Withdraw consent where applicable.
To exercise these rights, please contact us at privacy@dartfields.com.
10. Security Measures
We implement appropriate technical and organizational measures to protect your data from unauthorized access, alteration, disclosure, or destruction.
11. App Permissions Policy
Our mobile applications may request permissions to enhance functionality. These permissions may include:
- Location Access: For location-based services, navigation, and geotagging features.
- Camera and Microphone: For features such as scanning, voice input, or video conferencing.
- Push Notifications: To send alerts, updates, or relevant communications.
- Storage Access: To save and manage app-related files and data.
You can manage or revoke these permissions through your device settings at any time.
12. Changes to This Policy
We may update this policy from time to time. The latest version will always be available on our website and within our apps.
13. Contact Information
If you have any questions about this Privacy Policy or your data, please contact us:
Email: privacy@dartfields.com
